Tuesday 12 August 2014

Coffee auction

Aranga Coffee Group sell all their coffee to Wild Tracks every year. They don`t have to worry about selling the coffee at the auction, where the price usually is very low and the competition is high. But according to the Tanzanian law, all coffee produced in the country must go through the coffee auction in Tanzania, because the government wants to keep track of the production in the country.

Wild Tracks and Aranga Coffee Group set a price for the coffee every year, around 3 times higher the average price on the market. After Wild Tracks have bought the coffee we have to bring it to the coffee auction to buy the coffee from ourselves before anybody else buys it.

Wild Tracks go to the coffee auction at The Kahawa House in Moshi, about 1,5 hour from Arusha. Before the auction you get the opportunity to do a cupping of all the coffee. After tasting almost all the coffee for the auction we know for sure that the coffee from the Aranga Coffee Group is worth the money.



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